Established in 2016 by a group of professionals in the hospitality industry, Upgreat Hospitality has been managing boutique hotels and unique accommodations in more than 20 destinations around Greece. Our vision is to offer a personalized, human-centered holiday experience to guests from all over the world, creating unforgettable memories!

Almarossa Luxury Villas is a brand-new villa complex completed in 2024. Our villas are an ode to luxury and space, with each sprawling villa featuring a large, private heated swimming pool - a distinct offering in Santorini’s landscape. At Almarossa Luxury Villas, comfort and peace of mind are redefined in each of our 8 luxurious villas and it is no exaggeration that our villas are unlike anything else you will find in the nearby Imerovigli village. Almarossa is not just a place to sleep, it’s a spacious retreat designed for the ultimate comfort of our guests during the entirety of their stay in Santorini In a destination famous for its quaint plunge pools and jacuzzis, Almarossa Villas stands apart with our genuinely grand swimming pools. Each villa boasts its own private pool, more than 25sqm in size and fully heated for year-round enjoyment. Whether basking in the sun or enjoying a serene swim under the stars, our pools offer an unparalleled experience that cannot be easily found in Santorini.

Situated a stone’s throw away from the vivacious hub of Fira and the picturesque village of Imerovigli, Almarossa Luxury Villas provide a peaceful escape from the bustling energy. Here, tranquility harmonizes with accessibility, allowing you to seamlessly immerse yourself in the island’s rich tapestry of history, culture, and awe-inspiring panoramas.